March 2011

Play ball! Moneyball for Marketing
2 Comments
17 ►Retweet

Play ball! Moneyball for Marketing

by Jesse Noyes on March 31, 2011 in Revenue Performance Management
17 ►Retweet

Today is Opening Day for Major League Baseball and with it come all the promises of baseball season: spring, the crack of bats, and…

Continue reading
A Secret No More: Eloqua on Salesforce’s Acquisition of Radian6
4 Comments
75 ►Retweet

A Secret No More: Eloqua on Salesforce’s Acquisition of Radian6

by contributor on March 30, 2011 in Revenue Performance Management
75 ►Retweet

My iPhone blew up this morning.  Colleagues, friends, semi-strangers all DM’ing, emailing, texting the news: Salesforce.com just bought Radian6….  Remarkably, nobody even pointed

Continue reading
Cloud Connectors & Revenue Performance Management: An Interview with Steven Woods [Video]
Leave a comment
36 ►Retweet

Cloud Connectors & Revenue Performance Management: An Interview with Steven Woods [Video]

by Jesse Noyes on March 29, 2011 in Revenue Performance Management
36 ►Retweet

First off, what exactly are Cloud Connectors?
…
Simply put, a Cloud Connector is a seamless connection between Eloqua’s marketing automation workflow and any other

Continue reading
11 Features to Bring Salesforce Chatter to Life
3 Comments
66 ►Retweet

11 Features to Bring Salesforce Chatter to Life

by Eloqua on March 28, 2011 in Sales & Marketing Alignment
66 ►Retweet

Salesforce.com’s slick demos show how users can seamlessly collaborate through it’s micro-blogging system Chatter…. At its core, Chatter is about creating news feeds from

Continue reading
Leave a comment
15 ►Retweet

3 Top Topics from Topliners

by Heather Foeh on March 25, 2011 in Lead Nurturing
15 ►Retweet

Every day dynamic conversations are happening between marketers who want to increase their topline revenue. They’re happening at local Eloqua Customer Success Tours…,

Continue reading
Quora, Scribd, LinkedIn, ChaCha & White Hat SEO
1 Comment
32 ►Retweet

Quora, Scribd, LinkedIn, ChaCha & White Hat SEO

by contributor on March 24, 2011 in Social Media
32 ►Retweet

Here’s the lesson learned from the recent Google crackdown on content farms and the JC Penney fiasco…: If a SEO tactic looks like

Continue reading
The Limits of Crowdsourcing
Leave a comment
27 ►Retweet

The Limits of Crowdsourcing

by Jesse Noyes on March 23, 2011 in Social Media
27 ►Retweet

The wisdom of crowds or groupthink?
This is roughly how the argument for and against crowdsourcing falls. These days crowdsourcing is all the rage,…

Continue reading
The 6 Stages of Successful Lead Management
1 Comment
56 ►Retweet

The 6 Stages of Successful Lead Management

by Jesse Noyes on March 22, 2011 in Lead Quality
56 ►Retweet

What makes a lead management process successful? There’s no easy answer. In the real world implementing lead management requires a degree of science, art …

Continue reading
1234