December 2011

7 Resolutions B2B Marketers Shouldn’t Make
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7 Resolutions B2B Marketers Shouldn’t Make

by Eloqua on December 30, 2011 in Demand Generation
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Every New Years many of us choose to draw up a number of resolutions: areas of our life and work where will improve or…

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5 Big Marketing Fails of 2011
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5 Big Marketing Fails of 2011

by Eloqua on December 29, 2011 in Digital Marketing
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Everyone makes mistakes. Marketers are no different. In fact, there are some nightmare scenarios many marketers have come to fear….
Most of the

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5 Lessons to Learn Early in Your Marketing Career
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5 Lessons to Learn Early in Your Marketing Career

by Eloqua on December 27, 2011 in Marketing Efficiency
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Today’s guest post comes from Geeta Sachdev, Senior Vice President of Marketing at SolarWinds and a contributor to the Real World Marketing Syllabus. …

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Chart: The Holidays are Hot for B2B
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Chart: The Holidays are Hot for B2B

by Eloqua on December 23, 2011 in Digital Marketing
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Think B2C has the corner on holiday marketing? Think again.
We all know that the last couple of months of the year are when…

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A B2B Marketer’s Wish List for 2012
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A B2B Marketer’s Wish List for 2012

by Eloqua on December 22, 2011 in Digital Marketing
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Another year is quickly passing, and with it annual marketing plans are coming to a close. With the holidays drawing close and New Year’s…

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12 Holiday Gift Ideas for Marketers
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12 Holiday Gift Ideas for Marketers

by Eloqua on December 20, 2011 in Digital Marketing
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The holidays are practically here and to avoid accidentally “bah-humbugging” the marketers in your life here are a few hot items you might find…

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The Big SaaS Trends of 2011
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The Big SaaS Trends of 2011

by Egan Cheung on December 18, 2011 in Marketing Measurement
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This week, Joe Payne wrote a blog post titled A Very Cloudy Year: How the Cloud Drove Apps, Mobile and Social…, discussing the

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A Very Cloudy Year: How the Cloud Drove Apps, Mobile & Social
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A Very Cloudy Year: How the Cloud Drove Apps, Mobile & Social

by contributor on December 16, 2011 in Digital Marketing
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If I had to name the most disruptive force on business this year, I’d tell you the advent of cloud computing.
Yeah, I know,…

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