September 2012

How to Convince Executives to Pay for Community Management

How to Convince Executives to Pay for Community Management

by Jesse Noyes on September 27, 2012 in Digital Marketing
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Positive sentiment isn’t as persuasive as old fashioned metrics.

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Proof Event Marketing Isn’t Going Anywhere

Proof Event Marketing Isn’t Going Anywhere

by Jesse Noyes on September 26, 2012 in Demand Generation
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Spending is still high. B2B marketers love them.

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Which Industries Love Marketing Apps the Most? [CHART]

Which Industries Love Marketing Apps the Most? [CHART]

by contributor on September 24, 2012 in Marketing Measurement
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Here at Eloqua we believe today and in the future companies require solutions that are specific to their industry – you can check out…

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A Day in the Life of a Real Social Selling Pro

A Day in the Life of a Real Social Selling Pro

by Jesse Noyes on September 21, 2012 in Social Media
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Social selling is all the rage. But what social selling look like in action?

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Two Big Problems Between Sales & Marketing – And How to Solve Them

Two Big Problems Between Sales & Marketing – And How to Solve Them

by Jesse Noyes on September 20, 2012 in Sales & Marketing Alignment
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Sales and marketing sometimes live on different islands. Eloqua and Splunk’s heads of marketing and sales discuss how to get them in line.

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Breaking: Salesforce.com Announces the Marketing Cloud. So What is It?

Breaking: Salesforce.com Announces the Marketing Cloud. So What is It?

by Jesse Noyes on September 19, 2012 in Digital Marketing
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Salesforce.com just launched it’s social marketing cloud. What is it? And what does it mean?

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5 Media Lessons Every Marketer Should Learn

5 Media Lessons Every Marketer Should Learn

by Jesse Noyes on September 19, 2012 in Content Marketing
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The media world is seeing big changes. Some hold key lessons for modern marketers.

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How Dreamforce Boosts Lead Generation [CHART]

How Dreamforce Boosts Lead Generation [CHART]

by Paul Teshima on September 18, 2012 in Demand Generation
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Dreamforce 2012… is just about to kick off this week, and it promises to be the biggest cloud event ever.  With many of our customers

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