Words to Avoid in Email Subject Lines

by Content Marketing Group on Friday, December 27, 2013 in Content Marketing

“I NEED YOU. MAYBE YOU MY FUTURE?” “WINNING NOTIFICATION.” “Thousands killed.”Most email-savvy consumers will recognize that the above email subject lines – real...

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Words to Avoid in Email Subject Lines

by Content Marketing Group on Thursday, December 26, 2013 in Content Marketing

“I NEED YOU. MAYBE YOU MY FUTURE?” “WINNING NOTIFICATION.” “Thousands killed.”Most email-savvy consumers will recognize that the above email subject lines – real...

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The 5 Roles of a Social Media Manager

by Kaila Garrison on Tuesday, December 24, 2013 in Content Marketing

In just a few years, the “social media manager” job title has come into existence, changed and then changed again. Chances are it will continue to change as...

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Top Blog Posts From 2013: A Gift of Merry Marketing Insight

by Michelle McGinnis on Tuesday, December 24, 2013 in Marketing Efficiency

As the year comes to a close and we prepare for 2014 and beyond, we'd like to thank you for being part of the Oracle Eloqua blog community. We appreciate your...

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Identifying Your Content Strategy and Roles for the New Year

by Kaila Garrison on Monday, December 23, 2013 in Content Marketing

As we usher in a new year, it’s time to take a look at your ongoing content marketing needs, including strategy, your content team and metrics. The new year...

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'Tis The Season For Engaging Email Marketing Tips

by Amanda Batista on Monday, December 23, 2013 in Email marketing

These recent holiday weeks have been about giving and receiving — inspirational email tips, that is! Online retailers are hard at work to deliver compelling...

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Are Healthcare Companies Successful Driving Awareness in the Dawn of Healthcare Reform? [CHART]

by Peter Rojas on Sunday, December 22, 2013 in Marketing Efficiency

After all the mixed news about healthcare.gov and healthcare reform, we sought to find out how different healthcare industry marketers performed in the dawn of...

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Oracle Enhances Commitment to Orchestrated Modern Marketing with Responsys Acquisition

by Kevin Akeroyd on Saturday, December 21, 2013 in Digital Marketing

Today Oracle announced the proposed acquisition of Responsys, the leading provider of enterprise-scale cloud-based B2C marketing software to manage and...

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