4 Ways To Organically Capture Attention and Leads from SEO

by Michelle McGinnis on Thursday, July 19, 2012 in Marketing Efficiency

If your goal is generating top of funnel leads, then you're likely using a variety of tactics - content, events, webinars, etc. Few tactics are as effective and...

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The Hidden Marketing Lesson in the Citizen Journalism Movement

by Michelle McGinnis on Tuesday, July 17, 2012 in Content Marketing

YouTube is now a force in the delivery and reporting of news. Any doubts about this were cleared yesterday when the Pew Project for Excellence in Journalism  ...

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How to Go Beyond "Check the Box" RFPs

by Michelle McGinnis on Monday, July 16, 2012 in Marketing Efficiency

Ah, the RFP. We encounter them constantly, either issuing them or filling them out. Fan or not, the RFP process is a reality of doing business, especially in the...

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Are Sales and Marketing Chatting Enough? [CHART]

by Egan Cheung on Sunday, July 15, 2012 in Sales & Marketing Alignment

Collaboration has been a big topic for us at Eloqua lately. With this week's announcement of Chatter Inside Eloqua, we thought it would be a good idea to...

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Can the Future of Technology be Found in Your Sink?

by Contributor on Friday, July 13, 2012 in Digital Marketing

Friend and advisor Chris Silva and I were chatting with a small group about the role technology may eventually play in our lives. If the future plays out as...

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Private Social Networks and the “Bathroom Moment”

by Michelle McGinnis on Thursday, July 12, 2012 in Social Media

Steve Jobs was an insistent man. And that trait was on full display when he was designing Pixar’s headquarters and demanded that there be only two bathrooms...

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Not On Pinterest? This Chart May Change Your Mind

by Michelle McGinnis on Tuesday, July 10, 2012 in Social Media

When it comes to fast growth, few social media networks have had a run like Pinterest. The social site, which lets you pin images from around the Web, quickly...

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Which Cities Are Leading Marketing Automation Adoption? [CHART]

by Taha Sheikh on Sunday, July 8, 2012 in Digital Marketing

Its been a little over a year since we published our Chart of the Week looking at the top cities with the most expertise based on the number of people using...

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