4 Tips for Boosting Employees’ Content Marketing Contributions

by Content Marketing Group on Monday, January 6, 2014 in Content Marketing

In a perfect world, your blog would be full of fresh, insightful posts week in and week out. Unfortunately, the world is not perfect: Lots of things seem to get...

Continue reading

Broad Audience Questions You Should Be Asking

by Content Marketing Group on Saturday, January 4, 2014 in Content Marketing

Developing an audience persona is a vital part of creating your content marketing strategy. Key age and gender demographics mixed with income levels, hobbies,...

Continue reading

3 Secrets to Getting Click Throughs on Twitter

by Content Marketing Group on Thursday, January 2, 2014 in Content Marketing

We’ve said it before: Twitter is a great tool for driving traffic to your blog. Are you composing and publishing tweets for your blog that take complete...

Continue reading

3 Secrets to Getting Click Throughs on Twitter

by Content Marketing Group on Thursday, January 2, 2014 in Content Marketing

We’ve said it before: Twitter is a great tool for driving traffic to your blog. Are you composing and publishing tweets for your blog that take complete...

Continue reading

2013 Year in Review Content Marketing

by Kaila Garrison on Tuesday, December 31, 2013 in Content Marketing

Looking back on 2013, it’s amazing how much things have changed for digital and content marketers. Here are just a few of the biggest stories to break in the...

Continue reading

3 Brands Doing Instagram Right

by Content Marketing Group on Monday, December 30, 2013 in Content Marketing

In today’s photo-happy, selfie-taking society, it’s no surprise Instagram has become a platform more brands are leveraging. Here are three brands who are doing...

Continue reading

Using Content to Support Big Initiatives and Lead Generation

by Kaila Garrison on Saturday, December 28, 2013 in Content Marketing

How do you build a funnel for a new product or line of business? By using a content marketing campaign. Lead generation is the most prevalent goal B2B marketers...

Continue reading

Words to Avoid in Email Subject Lines

by Content Marketing Group on Friday, December 27, 2013 in Content Marketing

“I NEED YOU. MAYBE YOU MY FUTURE?” “WINNING NOTIFICATION.” “Thousands killed.”Most email-savvy consumers will recognize that the above email subject lines – real...

Continue reading
1 2 3 4 5 6 7 8 9 ... 37