4 Back to Basics Tips to Improve Lead Quality

by Contributor on Friday, June 20, 2014 in Lead Quality

Editor’s Note: Today’s post comes courtesy of Brenda Stoltz, the CEO and founder of Ariad Partners, which provides provides creative, practical, sales-driven...

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How to Marry Digital and Human-Touch B2B Marketing

by Contributor on Wednesday, January 15, 2014 in Lead Quality

Editor's Note: Jeff Kalter is CEO of 3D2B, a global business-to-business telemarketing company that bridges the divide between marketing and sales. He leads...

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How To Predict Conversion Rates From Lead to Close With an ‘Exit Criteria’

by Contributor on Wednesday, May 22, 2013 in Lead Quality

Editor’s Note: Today’s blog comes courtesy of Jeff Hoffman, the author of Your Sales MBA™, "Why You? Why You Now?™", and The Seven Basho Strategies™ sales...

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The 6 Stages of Successful Lead Management

by Michelle McGinnis on Tuesday, March 22, 2011 in Lead Quality

What makes a lead management process successful? There’s no easy answer. In the real world implementing lead management requires a degree of science, art...

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Cast Your Vote

by Contributor on Thursday, November 4, 2010 in Lead Quality

While the mid-term elections are still fresh in everyone’s mind, it’s time to submit a ballot for the Sales Lead Management Association’s 50 Most Influential...

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It's 10 O'Clock, Do You Know Where Your Leads Are?

by Laura Cross on Friday, May 14, 2010 in Lead Quality

Best Practice Tip - Lead Stage / Lead Status Field Value: Most clients start out with a lead bucket and an opportunity bucket. Marketing works with leads, sales...

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Is Your Data Collecting "Digital Dust"?

by Contributor on Thursday, April 22, 2010 in Lead Quality

From government agencies to scientists to corporations, everyone is collecting information about our daily lives.  For the everyday person, this is a...

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