Do You Know What’s In TOMS’ Box?

by Eloqua on June 2, 2011 in Social Media

When TOMS Shoes launched it set out to prove that turning a profit and improving the lives of the world’s less fortunate were not…

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10 New Facebook Features Your Brand Needs To Know

by Eloqua on June 1, 2011 in Social Media

If your company uses Facebook to drive online engagement, then you’ve likely noticed the flurry of enhancements the social media giant has made in …

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Twitter Adds Follow Button

by Eloqua on May 31, 2011 in Social Media

Mark March 31st 2011, as the day Twitter joined the one-stop shopping party. That’s because today the micro-blogging platform introduced a direct “Follow” …

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6 Sure-fire, Can’t Miss Ways to Increase Blog Views

by contributor on May 31, 2011 in Content Marketing

We recently deconstructed why some of Eloqua’s 280 blog posts generated considerably more views than others.  We looked at the headline, topic, author and…

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6 Facts You Should Know About Memorial Day

by Eloqua on May 30, 2011 in Content Marketing

Memorial Day is synonymous with much of Americana: the start of summer, picnics – even one-day car sales. But it’s important to remember the…

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What PR Pros Can Learn from The Huffington Post

by contributor on May 27, 2011 in Content Marketing

The Huffington Post built a media empire on the back of the digital zeitgeist.  The blog’s hiding-in-plain-sight genius involved a nose for water cooler…

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4 Common Lead Scoring Snags – How To Fix Them!

by Eloqua on May 26, 2011 in Content Marketing

You have a problem. Your marketing team’s lead scoring efforts have hit a snag. Sales is receiving too many “tire-kickers.” Or maybe Marketing Qualified…

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5 Stories About EU Privacy Rules: A Daily Roundup

by Eloqua on May 25, 2011 in Digital Marketing

Today was enactment day in the European Union, the date when member states were due to roll out the region’s new opt-in privacy requirements…

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