Reading a good book isn’t a passive experience. It’s something that grabs you by the lapels and shakes you into thinking, feeling, even doing something in response. Over the past several months, we cherry-picked five books that shook us into action. And we reviewed them to inspire you to grab a copy yourself.
All five books – The Dragonfly Effect, Real-Time Marketing & PR, Empowered, The Mirror Test and Content Rules – include fascinating stories involving compelling people, many of whom are (conveniently) active in social media. So with that common tie, we created Twitter lists comprised of every person and company mentioned in each book. In print, these characters informed and fascinated us, but their stories don’t end on the last page. Follow these lists to keep up with the personalities that made the books so remarkable.
For every book we review, we’ll also create a companion Twitter list for readers to follow. Social media doesn’t spell the end for publishing; it offers new opportunities to continue the experience long after the last page is turned.