The red carpet. The glamorous post-award interviews. The shouts of “I can’t believe it! We won!”
No, I’m not talking about the Oscars. That’s the feel and color from the annual Eloqua Markie awards. Each year, organizations from across the globe compete for the honor – and each year the competition gets tougher. This year there were more than 200 entries for the 19 different spots.
Winning, in other words, is a very big deal. So without further ado, here’s the list of winners of this year’s Markie awards.
Best Customer Lifecycle Program: SurePayroll Inc.
Best International Campaign: Rockwell Automation
Best Lead Nurturing Program: FIS Global
Best Lead Scoring Program: LinkedIn
Connecting in the Eloqua AppCloud: Trend Micro
Data Clean House: Ariba, an SAP Company
Event Nirvana: McAfee
Extraordinary Email: Treasury Wine Estates
Fastest Time to Value: The Dow Chemical Company
Getting to Know You (Personalization): Wolters Kluwer Financial Services
Integration Innovation: NXP Semiconductors
Marketing and Sales BFF: Thomson Reuters
Marketing Center of Excellence: Lenovo
Marketing Visionary: Diane Walker, McAfee
Most Creative Marketing Campaign: Eaton Corporation
One View of the Truth (RPM): inContact
Revenue Growth: Cvent
Rookie of the Year: Dex One
Sales Impact: D&B
Social Media Innovation: Infoblox